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Digital Product Owner - 53.com Public Website (Adobe AEM)

Fifth Third Bank
United States, Illinois, Chicago
May 03, 2024

Make banking a Fifth Third better

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Digital Product Owner, 53.com Public Website

GENERAL FUNCTION:

This is an exciting opportunity to be part of a growing program that provides eCommerce capabilities for Fifth Third bank. Specifically, within the Performance Marketing and Digital Growth team, you will lead the 53.com Public Website platform strategy, design, development, and delivery. In many ways, your digital platform will serve as the front door to the bank and the first introduction to customers and prospects alike. Your platform will allow for ease of access and seamless navigation experience to key products and services information along the educate, shop, and buy spectrum.

The 53.com Product Owner will work with multiple stakeholders across many lines of business to develop and execute the product vision, which includes running discovery sessions, writing user stories and owning the product backlog, and seeing through from development to release. The role requires significant cross-functional collaboration and ensuring work is well managed, communicated, and understood, and agreed by internal and external stakeholders.

The optimal candidate is a driver who thrives on implementing new initiatives to maximize growth and deliver best-in-class products. They stay abreast of key trends and developments in the industry, across competitors, and demonstrate a passion for innovation in their day-to-day work.

Your responsibilities will include:

  • Collaborate with your partners and within your Performance Marketing and Digital Growth program to set ambitious and clear product vision and communicate it effectively to stakeholders
  • Define program objectives and conduct analysis & research required to make recommendations.
  • Design, develop and roll out your part of the Performance Marketing and Digital Growth program roadmap
  • Shepard products through development, testing and launch, advocating to achieve the best outcomes
  • Constantly strive to improve funnel pull-through while delivering best-in-class experiences to our prospects and customers
  • Work cross-functionally with marketing, design, development, engineering, and Line of Business teams from development through testing and launch
  • Identify and understand regulatory requirements and needs within the product domain (e.g., privacy and accessibility laws)
  • Translate business requirements and user needs into user stories and user testing/acceptance criteria
  • Build and maintain a sprint backlog (refined at least 2 sprints out) for upcoming development
  • Facilitate release planning with stakeholders as well as sprint demos
  • Prioritize resources and features, set objectives for the sprints, maintain a list of features in order to increase market share and increase adoption within target market
  • Work with engineering and support to improve the development team's efficiency
  • Ensure acceptance criteria are clear and complete
  • Work with QA and development to ensure complete and efficient testing
  • Work with support teams to resolve customer issues including triaging and prioritizing bugs and customer-reported issues
  • Ensure the development team is working on the highest priorities using weighted job first methodology where appropriate

MINIMUM KNOWLEDGE, SKILLS AND ABILITIES REQUIRED:

Bachelor's Degree or equivalent experience required.

5-7 years of related experience (as a Digital Product Owner or Product Manager within the agile space).

Demonstrated success in strategic development and program execution with Consumer banking digital products such as: Online Account Opening software and Processes Security, Identity Management, Authentication, Attack or Fraud Mitigation, Money Movement, Online Bill Payment, Transfers, Payments, Credit/Debit Card Self Service features, and Alerts.

Experience working in Agile development preferred / strongly encouraged.

Experience with Adobe AEM is required.

Experience with Adobe Analytics and Target are encouraged.

Ability to have fun and a willingness to try new things and challenge the status quo.

Effortlessly collaborative with strong intellectual curiosity and creative problem solving.

Strong analytical skills with ability to work through complex concepts/data and present well thought-out, simple solutions.

Ability to self-motivate and work well independently and with different teams.

Strong presence with ability to interact with and influence all levels of the organization.

Digital Product Owner - 53.com Public Website (Adobe AEM) LOCATION -- Chicago, Illinois 60611

Fifth Third Bank, National Association is proud to have an engaged and inclusive culture and to promote and ensure equal employment opportunity in all employment decisions regardless of race, color, gender, national origin, religion, age, disability, sexual orientation, gender identity, military status, veteran status or any other legally protected status.

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