Digital Analytics Engineer-(REMOTE)

Are you passionate about building solutions and solving complex MarTech problems ! , then you have come to right place. GEICO MarTech is seeking a highly motivated engineer who can work independently on a specialized team supporting Digital analytics. You can be part of the Digital Analytics team, which is critical to the success of GEICO's Marketing and digital (customer-facing) applications Web and Mobile. Primary responsibilities include strategic planning and execution of analytics tagging implementations, testing, data quality, and developing the solutions or applications for business needs.

The selected candidate will work with TMS solutions like Adobe Launch, Google tag manager, Tealium software or any to collect data about how our customers come to GEICO.com and interact with our applications on the web and mobile apps. The data analysis helps GEICO better understand fundamental information on how many customers came to GEICO.com and how many completed each step in the application flow, among many other insights of customer experience on digital channels, Marketing measurement, attribution, and success. Finally, the analytics data is loaded into the enterprise data warehouse platform to be combined with other GEICO data for additional reporting insights using tools like Power BI and others.

TECHNICAL EXPERIENCE/SKILLS REQUIRED:

• Hands-on Experience with JavaScript and regular expressions for creating tags and custom tracking code within a tag management platform
• Proven understanding of micro-services oriented architecture and extensible REST APIs.
• Experience building the architecture and design (architecture, design patterns, reliability and scaling) of new and current systems.
• Understanding of mobile development technologies (iOS and Android) and analytics SDKs.
• 5 Year Strong Experience in analytics solution design, configuration, and technical implementation of custom tracking solutions using TMS like Launch, GTM, Tealium or any.
• Experience with SQL, store procedure using big query or DB Visualizer and/or similar tools to access data in from data warehouse.
• Ability to design and implement the Data and technical design solutions for various business data need scenarios.
• Practical knowledge of working in an Agile environment (Scrum/Kanban/SAFe).
• Experience with manual and automated test process and strategies using tools like Observepoint or debugger or Charles proxy.
• Familiarity with creation of data layer specifications and TMS rules for best practice implementation of site and media analytics tracking while reducing page complexity and improving performance
• Excellent verbal/written communication skills, including communicating technical issues to non-technical audiences is desired

ADDITIONAL EXPERIENCE/SKILLS DESIRED:

• Knowledge of Insurance Industry's applications knowledge, especially for the Sales, Claim, Service, Mobile apps.

Education

• Bachelor's degree in Computer Science, Information Systems, or equivalent education or work experience

Benefits:

As an Associate, you'll enjoy our* to help secure your financial future and preserve your health and well-being, including:

*Premier Medical, Dental and Vision Insurance with no waiting period**

*Paid Vacation, Sick and Parental Leave

*401(k) Plan

*Tuition Reimbursement

*Paid Training and Licensures

*Benefits may be different by location.Benefit eligibility requirements vary and may include length of service.

**Coverage begins on the date of hire. Must enroll in New Hire Benefits within 30 days of the date of hire for coverage to take effect.

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Annual Salary

The above annual salary range is a general guideline. Multiple factors are taken into consideration to arrive at the final hourly rate/ annual salary to be offered to the selected candidate. Factors include, but are not limited to, the scope and responsibilities of the role, the selected candidate's work experience, education and training, the work location as well as market and business considerations.